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日本NHK 科技实验室正在研究一种电视用户研究系统，利用一个摄像头在你观看电视的同时，NHK 的工作人员也在观察观众的行为，并使用软件分析这些新闻，得到更多的用户信息。

如图，NHK 研究的智能软件会识别观看者的面部，并分析他的表情、注意力、动作等等。最后通过这些数据对电视节目，和广告进行调整。

Japan based NHK Science & Technology Research Laboratories (STRL) is testing an interface which observes TV viewers, determines their interest and provides information related to the TV program in accordance with the way they are watching it. UTAN (user technology assisted navigation) TV viewing interface as it is called, has a camera mounted on the TV which photographs the viewer and estimates the viewer's degrees of interest, concentration, etc from circumstances such as who is watching the TV with how much interest. The information is processed by a tablet PC and recommended information is shown to the viewer, it is possible to show individual interests as well in case there are multiple viewers.

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