大自然的神奇色彩——蓝色篇1 色彩, 大自然, 神奇

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Natures Amazing Colors - What Blue Means

Our perceptions of colors affect and influence us on scores of levels — sub-consciously, emotionally, mentally, and even in symbolism. In part 2 of our series on what colors mean to us, we cover blue, the color of our broad open skies and magnificent seas.

Using Blue
Blue is frequently used to promote products and services related to cleanliness and purity — cleaning liquids and water purification filters — air and sky for airlines, airports, and air conditioners, or water and sea such as bottled waters and ocean voyages.

As opposed to emotionally warm colors like red, orange, and yellow; blue is linked to consciousness and intellect. Use blue to suggest precision when promoting high-tech products.

Blue causes the body to produce calming chemicals, so it’s often used in bedrooms.

Avoid using blue when promoting food and cooking, because it suppresses(v.压抑) the appetite.

When used together with warm colors like yellow or red, blue can create high-impact, vibrant designs, such as a blue-yellow-red color scheme for a superhero.

Blue is commonly used on internet browsers to color a link that has not been clicked on, changing to yellow, orange, or purple when it has been.

Fashion consultants recommend wearing blue to job interviews because it symbolizes loyalty.

Weightlifters do their best in blue gyms, as studies have shown they’re are able to handle heavier weights in blue gyms.

      对色彩的感知影响我们很多方面——潜意识、情绪、精神，甚至在象征意义上。在系列2中我们选择了蓝色，这是我们广阔无垠的天空和宏伟壮丽的大海的颜色。

蓝色的运用
      蓝色常用于促销与清洁净化有关的产品和服务——清洁用具、机场和航线的天空和空气、空调，或如瓶装水和海洋旅行。
      与红橙黄这样的暖色系相反，蓝色和思想和智力有关。在高科技产品的促销中，用蓝色代表精确。
      蓝色使人体产生镇静的化学物质，因此常把卧室涂成蓝色。
      在促销食物和烹饪时避免用蓝色，因为这会倒胃口。
      当与红黄这样的暖色运用到一起时，蓝色能制造出视觉冲击力。如红黄蓝的色彩设计用于超级英雄。
      蓝色常用于网络浏览器中未被点击的链接，点击后则变为黄色、橙色或者紫色
      时尚顾问推荐在面试时穿蓝色的服装，因为这代表忠诚。
      举重选手在蓝色体育馆表现最好，研究表明在蓝色体育馆，他们可以举起更重的重量。

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