信不信由你：2012会便宜的12样东西 东西, 价格, certainly, 消费者, price

小尾巴猪

经济的不景气、国家负债是不是让你万分沮丧？没关系，2012还是有些值得期待的：为了和2012年的经济低迷相抗衡，我们总结了预计在2012年会降价的12样东西。从电视机到笔记本电脑，手头紧张的消费者可以密切关注这些商品的价格；甚至连红酒的价格在2012年可能也会大幅下跌！所以让我们开心一点儿，来看看这些对消费者有利的消息吧。  

1. Apple iPad 2

苹果 iPad 2

The iPad 3 will not feature a significant price drop (if any at all), but one thing is guaranteed —Cupertino’s forthcoming tablet will most certainly bring down the price of refurbished iPad 2s. (As the iPad 2 did for its predecessor.) The iPad 3 may even cause resellers to offer more deals on new iPad 2 models as they try to move yesterday’s tech to make room for Apple’s latest and greatest.  

iPad 3推出时也许不会大幅降价（就算降价也只是一点点），但有一点是肯定的—— 苹果公司这款即将问世的平板电脑一定会使之前上市的iPad 2s的价格下跌（就好像iPad 2上市时iPad 1降价一样）。iPad 3甚至可能让分销商加大iPad 2的供货量，因为他们希望尽快销掉老款产品，为苹果最新最强的科技产品腾出空间。




2.红酒

Oenophiles, perk up! Wine connoisseur extraordinaire, Robert Parker, predicts the coming year to be the "Age of the Buyer" —a prolonged period of time with stable or declining wine prices. With less disposable income, folks have left wines priced at $30 and above untouched on store shelves. So to move stock, retailers are expected to offer more sales and even flash deals on wines. Price is also affected by industry competition, as consumers note the quality-to-price ratio from wines originating in countries like Australia, Argentina, South Africa, and Chile. Aficionados should check out sites like Lot 18 for their boozy offerings.  

酒鬼们，好消息来了！红酒鉴赏家Robert Parker预测，2012年会是“买方之年”——红酒价格在较长的一段时间内都会保持稳定或下跌。由于人们的可支配收入减少，售价在30美元以上的红酒都处于滞销状态。因此为了卖出存货，零售商们可能会为红酒提供更多的折扣甚至闪电促销。此外，行业竞争也会影响到价格，消费者们开始关注不同国家的红酒的性价比，比如澳大利亚、阿根廷、南非和智利。红酒爱好者可以去Lot18这样的网站查看酒类价格。




3. Desktop Replacement Laptops

替代台式电脑的笔记本电脑

Intel’s Sandy Bridge CPUs may be dominating the laptop landscape, but it’s AMD’s recession-friendly Fusion APUs that are driving prices down, particularly in the realm of desktop replacements. The star of the show is AMD’s A Series APU, which promises better battery life, better video playback, and more affordable prices among desktop replacements. Just last week we saw systems plummet to $350, an unprecedented low price for any desktop replacement.

英特尔的Sandy Bridge处理器也许已经占领了笔记本电脑的市场，但是AMD有价格优势的Fusion加速处理器 正在引发降价，尤其是在笔记本电脑领域。这款产品的亮点在于AMD的 A系列APU，它承诺有更长的电池寿命，更好的视频回放效果，以及在笔记本电脑中更优惠的价格。上周我们看到系统价格已经跌倒了350美元，这是笔记本电脑领域前所未有的低价。




4. Android Tablets

安卓平板电脑

The Kindle Fire has been Amazon’s most successful product ever launched. The release of this groundbreaking tablet has, ahem, ignited a fire among tablet manufacturers as they scramble to match Amazon’s $199 price tag. For consumers, the competition translates to better tablet bargains in 2012.

Kindle Fire是亚马逊目前为止推出的最成功的产品。这款突破性的平板电脑的问世点燃了平板电脑制造商之间的战火，商家纷纷出招，想要和亚马逊199美元的售价一争高下。对于消费者来说，这样的竞争就意味着2012年平板电脑更优惠的价格。




5. Solid State Drives (SSDs)

固态硬盘（SSDs）

The floods that hit Thailand in 2011 created a shortage of hard drives and a subsequent spike in prices. Solid state drives, however, were not affected by the flooding and while their cost per gigabyte is still higher than that of a traditional hard drive, their demand is now greater. In addition, deal news data shows that SSD prices are steadily dropping; in 2011 the price of a 64GB SSD drive dropped 33% while the price of a 128GB drive dropped 21% — a trend that we expect will continue in 2012.

2011年泰国的洪水导致了硬盘驱动器的短缺，继而引发了价格的上涨。然而固态硬盘并未受到这次洪水的影响，虽然其每十亿字节的成本依然高于传统的硬盘驱动器，现在它的需求量已经大于传统硬盘。此外，数据显示固态硬盘的价格正在稳步下跌；2011年64GB的固态硬盘驱动器下跌了33%，128GB的则下跌了21%——我们预计这一趋势在2012年仍会持续。




6. Car Rentals

租车费用

Gas and airfare may be going up in 2012, but car rental rates are expected to remain flat, as agencies across the country reportedly have excess cars available. More stock and subsequent competition is thus expected to keep rental rates low throughout the new year, and we anticipate to see an increase in the number of discounts on car and SUV rentals.

2012年油价和机票价格也许会上涨，但租车费用可能会维持在原价格，因为据报道，国内的租车行的可使用车辆已经超过了需求量。因此，更多的库存量以及即将引发的竞争可能会导致2012年租车价格持续走低，我们期待看见轿车和多功能运动车的租车费用有更多的折扣。




7. eBook Readers

电子书阅读器Each new generation of Amazon’s Kindle reader has chipped away at the eBook reader's price tag, sometimes by as much as 61%. Assuming there’s a new Kindle in 2012 (rumor has it that an e-Ink update with video support will debut), we expect to see continued price cuts on Amazon’s popular eBook reader, sending previous Kindle models into all-time low price territory.

每一代新的亚马逊Kindle阅读器的发布都会引发电子书阅读器的大降价，降幅有时高达61%。假设2012会有一款新的Kindle发布（有传言说会推出一款电子墨水技术附带视频支持的升级版），我们期待看见亚马逊热卖的电子书阅读器持续降价，让之前的老款Kindle保持在较低的价位。




8. Apple MacBook Air Refurbs

苹果MacBook Air笔记本电脑翻新机

In 2011 the price of a refurbished 4th generation 11" MacBook Air dropped from $849 to $699 (17%). Not bad for a notebook that’s single-handedly changing the laptop industry. Apple is bound to refresh its MacBook Air in 2012, and the new model (which would be the 6th generation) is guaranteed to drive refurb prices down even lower. Don’t care for a refurb unit? In 2011 we also saw aggressive deals on new, current 5th generation MacBook Airs with prices dropping from $999 to $850 (14%).

在2011年第4代11英寸MacBook Air的翻新机价格从849美元跌到699美元（降幅达17%）。对于一款凭一己之力改变了笔记本电脑行业的笔记本来说，这个降幅还算给力。2012年苹果公司一定会推出最新一代的MacBook Air，新款（应该是第6代产品）一定会使得翻新机的价格降得更低。看不上翻新机吗？在2011年我们还见证过更给力的降价，当时新款的第5代MacBook Air从999美元降到850美元（降幅达14%）。




9. Standalone GPS Units with Lifetime Maps

内置永久可更新地图的独立GPS导航仪

The smarter our phones get, the greater the number of gadgets they’re capable of replacing. And no gadget is as close to extinction as the GPS unit. So it comes as no surprise to see manufacturers slash prices on standalone GPS units with lifetime / live maps. dealnews data shows that in 2011, units that were once fetching around $160 reached price-lows of just $70.

我们的手机越智能，就有越多的设备可以被它们所替代。而GPS导航仪显然是最可能退出市场的一款设备。所以毫无疑问，商家一定会对内置永久可更新地图的独立GPS导航仪进行大幅降价促销。数据显示在2011年，GPS导航仪的售价从曾经的160美元左右跌倒了只有70美元。




10. Media Streamers

媒体播放器

We love Roku, but when Blu-ray players with built-in streaming start to cost less than the price of a Roku box, it’s time for the latter to get aggressive. In order to remain relevant in 2012, media streamers (such as the Roku player and Boxee Box) must out-price Blu-ray players. We anticipate seeing more deals and lower prices on these electronics.

我们喜欢Roku机顶盒，但是当带有内置流媒体的蓝光播放器的售价开始低于Roku机顶盒时，后者降价的时候就到了。为了保证在2012年的竞争优势，媒体播放器（比如Roku播放器和Boxee播放机）必须体现出对蓝光播放机的价格优势。我们期待看见这些电子产品的更多促销和更低的价格。




11. 3D HDTVs

3D高清电视机

3D HDTVs are a tough sell. Not only are they pricier than traditional CCFL-based LCDs and standalone LED-based sets, but they also require a bigger investment as you’ll have to purchase 3D glasses, a 3D Blu-ray player, and 3D Blu-ray discs to get the most from your 3D TV. In 2011, we saw prices for 55" 3D televisions drop 33% from $1,499 in January to $999 in December. The new year will bring an influx of new 3D TVs, which means vendors will try to combat lagging sales with discounts on 2011 3D HDTV models.

3D高清电视机的销售情况不佳。不仅仅因为它们比传统的冷阴极荧光灯管的LCD液晶电视和独立的LED液晶电视价格更贵，而且它们还需要一大笔后续投入，为了最大限度享受你的3D电视，你必须购买3D眼镜，一台3D蓝光播放机以及3D碟片。在2011年，55英寸3D电视的售价从1月的1499美元降到了12月的999美元，降幅达33%。在2012年会有大量的3D电视产品涌入市场，这就意味着商家会针对2011年的老款产品进行大幅降价促销。




12. Home Prices

房价

Despite record-low mortgage interest rates, United States home prices are expected to limp their way into the coming year. In 2011, average home prices across the country were down 3.4% (compared to the same period of August to October, 2010). And with unemployment expected to remain high, 2012 is looking like it will remain a buyer’s market.

尽管房贷利率已创历史新低，美国的房价在新的一年里恐怕依然难以振作。在2011年，全美平均房价降低了3.4%（和2010年8月到10月同期相比）。考虑到失业率依然居高不下，2012年看起来仍然是供大于求的买方市场。

tingroom

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小尾巴猪

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